The town of Prescott Valley has promoted Traci Lira to director of neighborhood services. Lira previously served as deputy director since fall of 2024.
A Bradshaw Mountain High School graduate, Lira holds a business degree from Northern Arizona University and spent 12 years with the state’s Department of Economic Security. She most recently co-led Arizona’s Child Care and Development Block Grant program.
In a statement, Lira said she’s honored to lead and looks forward to strengthening community connections while building a safer and more vibrant Prescott Valley. Her vision for the department focuses on engagement, collaboration, and service to residents across the town.




